“Firing Back,” Jeffrey Sonnenfeld discusses his latest book

What this episode covers

Jeffrey Sonnenfeld discusses his most recent book, “Firing Back: How Great Leaders Rebound After Career Disasters” (Harvard Business School Press, 2007). Co-author is Andrew Ward. In the book, Professor Sonnenfeld discusses how and why some CEOs are able to come back from major career reversals. He cites numerous examples, including Bernie Marcus (Home Depot), NYC Mayor Michael Bloomberg, Michael Dell, Martha Stewart and others, who were fired, imprisoned or otherwise discredited, but who were able to overcome their setbacks and reinvent themselves. Sonnenfeld has a five-point set of recommendations for people who find themselves in this situation. (March 12, 2007)

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