First-Mover B2B Advantage: Interview With Brian Beck, Author of ‘B2B Billion Dollar Ecommerce’

from Unpacking the Digital Shelf · host Digital Shelf Institute

For B2B manufacturers, there is still a huge first-mover advantage available in ecommerce channels. Brian Beck, the author of B2B Billion Dollar Commerce, joins the podcast to outline the strategies to show up and stand out on the digital shelf.

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This episode is 34 minutes long.

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This episode was published on November 12, 2019.

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