Fisheye's Focus: Navigating the Evolving World of Video Marketing with Jacob Lawrence

Ready to really move the needle with video marketing and build long-term wealth?In this episode of The Growth Equation, I sat down with Jacob Lawrence, founder of Fisheye, a standout video marketing agency based in Newcastle, Australia.We unpack Fisheye’s fascinating journey from a clever name (inspired by a fisheye lens!) to becoming a leader in video marketing. We discuss the rapid evolution of video, including the shift to shorter, more organic content and the demand for faster-to-market media.Jacob shares practical strategies for business owners:Diversifying revenue streams.Investing profits wisely.Even using your super fund to purchase commercial property.He’s refreshingly candid about the challenges too—from the early long hours and navigating COVID-19, to mastering tax management. We also explore the future of video marketing, with Jacob’s take on how AI is enhancing, not replacing, creative work.Connect with Jacob LawrenceWebsite: https://www.fisheyecreative.com.au/ LinkedIn: https://au.linkedin.com/in/jacob-lawrence1Instagram: @jacobplawrenceConnect with us. 👇Evolve To Grow: https://m.mtrbio.com/evolve-to-grow