Fix big problems with AI – or why bother?| EP. 8 w/ Marcus Williamson

What's the point of AI if it doesn't solve big problems? Marcus is a mathematician on a mission. He quit investment banking to found Elyndra AI, a platform doing amazing things for children's care. In this episode of AI in Social Care, we cover:The best way to reinvent care isn't through tech – we need a Netflix documentaryFrom trading floors to children's homes – turning data analysis on proper problemsHow Shadow AI is already in your care service – and how to fix that before it does harmSome fascinating and original work in reimagining recruitment for complex careApproaching tech procurement as a great door opener to discussions within a business – and one warning sign to look out for from vendors Marcus is an original thinker that the sector is lucky to have IMHO.Do your ears a favour and listen to this one. 🎧 Watch on YouTube or listen on Spotify, Apple Podcasts, Deezer, and Amazon Music.Like, comment, and subscribe for more honest, human-first conversations about the future of care. #aiinsocialcare #childrenscare #caretech #shadowAI #carecrisis 01:10 Reinventing Care with a Netflix documentary03:19 Human stories that build empathy06:07 Marcus’ path: maths, finance, family care homes09:03 AI and Data in Care Management14:53 AI is nothing without an expert to make sense of it16:01 Pitfalls and ‘shadow AI’ in care18:01 Introducing Elyndra and Its Impact21:00 Smarter referrals and safer matching24:01 Challenges in Introducing New Systems25:04 Building Trust with Providers28:13 The Importance of Information Sharing30:16 Personal Motivation and Vision32:20 Expanding Horizons: Future Plans34:01 Specialised Recruitment in Complex Care40:22 Practical Steps for Implementing AI in Care44:06 Final Thoughts