Fix Your Seller Mistakes: Pricing & Emotion Explained | Real Estate in Edmonton Ep. 4

Send us Fan MailMost seller mistakes aren’t random.They follow patterns.In this episode of Real Estate in Edmonton, we go beyond identifying mistakes — and show you how to fix them.Last week we talked about the number one seller mistake. This week, we break down the full system behind it: pricing strategy and emotional discipline.Most sellers don’t lose money because of the market.They lose money because:• They overprice to “leave room”• They price based on what they need• They ignore active competition• They take feedback personally• They let emotion override dataIn Market Snapshot, Devin Gray (Realtor® with eXp Realty and Mogul Realty Group — born and raised in Edmonton) explains how:Price creates momentum.Momentum creates competition.Competition creates premium price.These principles come directly from Devin’s book, Insider Home Selling Tips. If you’d like a free copy, just reach out — he’s happy to share it.In Beyond the Numbers, Tracie shares her experience broadcasting live for 12 hours from the Stollery Children’s Hospital Foundation Mighty Millions Lottery Grand Prize Show Home — a reminder that real estate can directly support one of Alberta’s most essential children’s hospitals.In What’s Happening Around Edmonton, we cover:• Major playground reopening this spring & more!If you’re thinking about selling this year, this episode gives you a system — not just advice.🎙 Hosted by:Devin Gray – Realtor® | eXp Realty | Mogul Realty GroupTracie Gray – Broadcaster & Professional EmceeReal Estate in Edmonton — where we talk real estate and real life.Support the show🎙️ ABOUT THE HOSTS🏡Devin Gray is a professional REALTOR® with eXp Realty and Mogul Realty Group in Edmonton, Alberta. Born and raised in Edmonton, Devin specializes in helping families, homeowners, and real estate investors make smart real estate decisions. He is also a real estate investor, speaker, and host of the monthly Mogul Mastermind investor networking event.💃Tracie Gray is an award-winning broadcaster, emcee, actress, producer, and on-air personality. With decades of experience in radio, television, live events, and media production, Tracie brings her unique perspective, storytelling ability, and passion for Edmonton to every episode.Together, Devin and Tracie host Real Estate in Edmonton — where we talk real estate and real life. Each week, they explore Edmonton's housing market, local businesses, community events, investment opportunities, and the stories that make Edmonton one of Canada's most exciting places to live, work, and invest.📍 Thinking of buying, selling, investing, or relocating to Edmonton?Connect with Devin Gray:[email protected]🎧 Subscribe for weekly episodes covering:• Edmonton real estate market updates• Investment strategies and opportunities• Local business spotlights • Community events and developments• Lifestyle and neighbourhood insights🩵 Thank you for listening. If you enjoyed this episode, please subscribe, leave a review, and share it...