EPISODE · Dec 7, 2025 · 22 MIN
Fixing founder tensions and deepening customer trust
from Business Essentials · host SoundCartel
Strong partnerships and loyal customers are both essential to business success – and this week’s episode explores how to bolster both. Greg Nicolle, Group Manager of Client Success at Thryv Australia, explains why retention often outperforms acquisition – and he shares six clever, underused follow-up tactics that turn one-time buyers into long-term loyalists. Then psychotherapist Tom Skotidas, founder of Everpath, reveals how fractured co-founder relationships can quietly derail a startup, and how psychotherapy helps rebuild trust before it's too late. Packed with practical insight, this episode helps leaders strengthen their partnerships and their bottom line. Business Essentials is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.
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