Flexible Leadership and Data-Driven Sales with abrdn’s Steve Dunn

In this Rainmaker Podcast episode, host Gui Costin interviews Steve Dunn, Head of U.S. Distribution and Exchange Traded Funds at abrdn. Steve shares his journey from starting at Vanguard to building a 25-year career in the ETF industry, with roles at iShares, Deutsche, and Abrdn. A key takeaway is Steve’s focus on flexibility within distribution teams. He advocates against rigid territorial structures, instead ensuring the right person is matched to the right opportunity for better client service.Steve also emphasizes transparency and compassion in leadership, treating each team member based on their individual needs. His approach fosters trust and collaboration, allowing the team to thrive in a fast-paced environment.A significant part of the discussion revolves around using data effectively. Steve stresses the importance of extracting actionable insights from the wealth of data available to make smarter, more efficient business decisions. Communication and data-driven strategies are central to his leadership style.