Flybuys | Head of Digital | Katie James

In this week’s episode of the iTnews Podcast, Flybuys (Loyalty Pacific) Head of Digital Katie James provides a status update on Flybuys’ digital transformation, including its cloud migration and future application modernisation efforts.In this week’s episode of the iTnews Podcast, Flybuys (Loyalty Pacific) Head of Digital Katie James provides a status update on Flybuys’ digital transformation, including its cloud migration and future application modernisation efforts.She also outlines how Flybuys intends to digitally evolve its services, by forging closer data ties with its retail partners, and by increasingly surfacing loyalty and rewards data directly in the apps of retailers, in addition to Flybuys own properties.She also outlines how Flybuys intends to digitally evolve its services, by forging closer data ties with its retail partners, and by increasingly surfacing loyalty and rewards data directly in the apps of retailers, in addition to Flybuys own properties.