Flyover - Craft Cocktails in Middle America

On Bartender Journey Podcast # 127 we talk to a Dan & Adam who are building a Craft Cocktail Bar & Restaurant in a relatively small town in Missouri.  How will Middle-America react? Listen to the show with the player below or subscribe on iTunes or Stitcher Radio. Our Book of the Week is Jon Taffer's Raise the Bar: An Action-Based Method for Maximum Customer Reactions Cocktail of the Week: Boulevardier 1 oz Rye Whiskey (I used Dad's Hat) 1 oz Campari 1 oz Sweet Vermouth (I used Martinez Lacuesta) Stir. Serve over large ice cube with Orange Twist.