Focus #1 (extrait) – Comment utiliser l'IA dans sa stratégie SEO ? episode artwork

EPISODE · Jan 29, 2026 · 8 MIN

Focus #1 (extrait) – Comment utiliser l'IA dans sa stratégie SEO ?

from DigitalMarketing4Pros - Votre veille digitale (IA, SEO, GEO, Paid, Social Media, Growth Marketing, ...) · host Kévin Brun & Vincent Brossas

L’IA générative n’est pas qu’une menace pour le SEO.Bien utilisée, elle peut devenir un véritable levier de performance et de productivité pour les professionnels du marketing.Dans cet extrait du Focus #1, Vincent Brossas, fondateur de Leptidigital, partage une approche pragmatique de l’IA appliquée au référencement :👉 comment l’utiliser pour gagner du temps sur la création de contenus,👉 pourquoi elle peut renforcer la stratégie SEO plutôt que la remplacer,👉 et surtout, comment garder le contrôle humain sur la qualité et la cohérence éditoriale.🎙️ Cet extrait est issu de l’épisode complet « IA générative : comment faire évoluer sa stratégie SEO », disponible sur Ausha, Spotify, Apple Podcasts et en version filmée sur la chaîne YouTube du Leptidigital.Un échange sans langue de bois pour aider les pros du marketing et du digital à anticiper les mutations du référencement… et à en sortir plus forts.🎧 Un épisode signé DigitalMarketing4Pros — le podcast qui aide les marketeurs à passer de la veille à l’action.👉 Abonnez-vous pour ne pas manquer les prochains Focus.📩 Vos retours sont précieux : dites-nous en commentaires quels sujets vous aimeriez qu’on creuse dans les prochains épisodes !Si ces sujets vous parlent, cet épisode de DigitalMarketing4Pros (DM4PROS) devrait vous plaire !Pour ne plus rater aucune actu digitale stratégique, abonnez-vous à notre newsletter LEPTIDIGITAL : un condensé d’insights exclusifs envoyé chaque jeudi à 13h. Abonnez-vous ici : https://www.leptidigital.fr/inscription-newsletter-digital/Hébergé par Ausha. Visitez ausha.co/politique-de-confidentialite pour plus d'informations.

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Focus #1 (extrait) – Comment utiliser l'IA dans sa stratégie SEO ?

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How long is this episode of DigitalMarketing4Pros - Votre veille digitale (IA, SEO, GEO, Paid, Social Media, Growth Marketing, ...)?

This episode is 8 minutes long.

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This episode was published on January 29, 2026.

What is this episode about?

L’IA générative n’est pas qu’une menace pour le SEO.Bien utilisée, elle peut devenir un véritable levier de performance et de productivité pour les professionnels du marketing.Dans cet extrait du Focus #1, Vincent Brossas, fondateur de Leptidigital,...

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