Fogg Behavior Model: Designing Habits That Stick
from Intellectually Curious Hosted by Mike Breault
We break down the Fogg Behavior Model (B = MAP): Behavior equals Motivation, Ability, and Prompt. Motivation is the most volatile lever, so this episode shows how to engineer ability and prompts to keep habits moving—even on low-motivation days. Learn about spark, facilitator, and signal prompts, why a spark can backfire, and how the tiny-habits approach lowers friction so you can pass the action threshold. Practical tips include shrinking the first step by 30 seconds and diagnosing design breakdowns in everyday routines. Note: This podcast was AI-generated, and sometimes AI can make mistakes. Please double-check any critical information. Sponsored by Embersilk LLC
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