Folge 274: LinkedIn im Wandel: Content und die Kunst der Selbstvermarktung

from HSS Podcast - Satzzeichen · host Hanns-Seidel-Stiftung e.V.

LinkedIn ist längst mehr als ein digitales Karriereverzeichnis. In dieser Folge spricht Moderator Christian Jakubetz mit Resi Steinbauer, Consultant, LinkedIn-Expertin und Co-Organisatorin von LinkedIn Local Nürnberg, über die Transformation zur Content- und Community-Plattform. Was unterscheidet LinkedIn heute von Xing und Facebook? Welche Inhalte funktionieren wirklich? Und wo verlaufen die Grenzen zwischen Personal Branding und Selbstinszenierung? Ein Gespräch über Sichtbarkeit, KI-Beiträge, Employer Branding – und darüber, warum LinkedIn kein Flirtportal ist.

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This episode was published on July 11, 2025.

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