Follow Google's lead and renew focus on E-E-A-T in 2024 - with Kavi Kardos

from SEO in 2026

Kavi Kardos and David Bain discuss the importance of following Google's lead and renew focus on E-E-A-T in 2024.Discussion points include:Why is E-E-A-T so important in 2024?What are the good ways of using AI?By announcing Perspectives and emphasizing E-E-A-T in their most recent messaging, Google has indicated that they're predicting a future preference for user generated content - what user generated content are they looking for?How do we integrate social with SEO?How do we incorporate community voices into our own content?

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This episode was published on January 29, 2024.

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