EPISODE · Mar 8, 2026 · 16 MIN
Follow-Up That Wins Business
from PM Collective - The ART of property management · host Ashleigh Goodchild
Send us Fan MailWe ask Elise Whitmore how she runs fast, human follow-ups that turn uncertain leads into loyal clients. From two-minute callbacks to personality-based notes, she shares the cadence, tools, and boundaries that keep a pipeline full without burning trust.• Two-minute response to new investor leads• Three-day check-in then tailored cadence• “No” treated as “not now” with three-month recontact• Phone-first follow-up, email or SMS as backup• Box+Dice tasks and rich notes to track context• 20–27 daily follow-up calls with clear next steps• Reading personalities to balance rapport and direct asks• Strong pricing discipline and walk-away criteria• Weekly email updates and Instagram as proof of activity• Handwritten touches that strengthen retention• Focus on three channels done well, not seven mediocre• Consistency and micro choices building long-term momentumThis podcast is kindly sponsored by The Associates Co. The Associates Co provides fully trained professionals to assist you with scaling your property management department. They are ready to hit the ground running! Once a luxury, VA's are now a staple in every business, whether you are managing 5 properties or 500+Head over to www.theassociatesco.com
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Send us Fan Mail We ask Elise Whitmore how she runs fast, human follow-ups that turn uncertain leads into loyal clients. From two-minute callbacks to personality-based notes, she shares the cadence, tools, and boundaries that keep a pipeline full without burning trust. • Two-minute response to new investor leads • Three-day check-in then tailored cadence • “No” treated as “not now” with three-month recontact • Phone-first follow-up, email or SMS as backup • Box+Dice tasks and rich notes to t...
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Follow-Up That Wins Business
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