Forbes 30 Under 30: Marpipe's Founder on Understanding Your Audience Better With Creative Ad Testing

Interview with Dan Pantelo - Founder of Marpipe Marpipe, founded by 26-year-old Dan Pantelo, whose parents immigrated from Soviet Ukraine, aims to optimize creative campaigns through big data analysis. Investors like Stage 2, Ripple, and Laconia Capital Group have backed the software platform, most recently in an $8 million Series A funding round in September. Tune in to know more about how this creative young marketer is building revolutionizing tools with a visionary team of marketing and engineering experts to digitally automate the process of selling. What's On The Menu: Invasive Audience Targeting: How recent regulatory changes are preventing marketers from using it Why data-driven ad creation is the way of the future for advertising Scaling ads testing for B2B SaaS companies in the upcoming decade Leveraging experienced performance marketers and designers in creative ad testing Marpipe’s Mission: bringing together marketers and creatives using data and automation Treating ad creatives more like a science than an art