Ford and Jim Hackett’s big bet on an electric Mustang

from Corner Office from Marketplace · host Marketplace / Kai Ryssdal

When Jim Hackett became CEO of Ford Motor Co. in 2017, he pledged to make the automaker leaner and invest more in electrics and hybrids. The Mach-E, an electric Mustang SUV, is the first look at that investment and Ford’s strategy to take their best-selling brands and electrify them. An electric version of the F-150 is expected in 2021. Will it be enough to overcome other challenges for the auto industry today, like tariffs, climate change and changing consumer preferences? Kai Ryssdal spoke with Hackett at the launch of the Mach-E Sunday night in Los Angeles to find out.

Episode metadata supplied by the publisher feed · Published Nov 18, 2019

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Ford and Jim Hackett’s big bet on an electric Mustang

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