Forget 1st and 3rd Party Data. Meet SECOND-Party Data.

In the looming battle between first-party data and third-party data, won’t somebody think of the middle-child: The second-party data? Yelp may label your location a COVID-risk. Agorapulse is about to raise its prices. The former head of Facebook ads has a new job. And how one small Internet provider’s oddball reaction to American politics may be messing up your social advertising reach.➡ Review the show: https://RateThisPodcast.com/today➡ Join our free Slack community: TodayInDigital.com/slackHELP SPREAD THE WORD:Tweet It: bit.ly/tweet-tidm to preview a tweet you can publishReview Us: RateThisPodcast.com/today ABOUT THE PODCAST:Ads and Classifieds: TodayInDigital.com/adsLeave a voicemail at TodayInDigital.com/voicemailSources and Transcripts: http://bit.ly/tidm Theme music: Mark Blevis (all other music licensed by Source Audio)TOD’S SOCIAL MEDIA:Twitter: twitter.com/todmaffinLinkedIn: linkedin.com/in/todmaffinTod’s agency: engageQ.comTikTok: /tiktok.com/@todmaffinTwitch: twitch.tv/todmaffin (game livestreaming)Today in Digital Marketing is hosted by Tod Maffin (https://TodMaffin.com) and produced by engageQ digital (https://engageQ.com). Subscribe at https://TodayInDigital.com or wherever you get your podcasts.Privacy & Opt-Out: https://redcircle.com/privacy