Forrester Analyst and Groundswell Co-author Josh Bernoff

from On the Record...Online · host Eric Schwartzman

Forrester Research Vice President & Principal Analyst and Co-author of Groundswell: Winning in a World Transformed by Social Technologies Josh Bernoff about the impact of digital media on marketing and public relations. Show Notes: 1:16 – Digital Impact Conference in NYC, June 9-10 4:11 – Bernoff defines a Groundswell. 7:04 – Bernoff reveals how social…

Episode metadata supplied by the publisher feed · Published May 7, 2008

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Forrester Analyst and Groundswell Co-author Josh Bernoff

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