Fortune Is in the Follow-Up

In this episode of the FFS Podcast, Rachael is joined by networking expert and energy consultant Jon Zink to unpack the reality of modern business networking. From overpriced breakfast events and awards nights to expos, masterminds, and online networking, they discuss how to spot the events that genuinely deliver value and avoid the ones that waste your time and money. Jon shares practical tips on choosing the right events, following up effectively, building valuable business relationships, and why the real networking often happens after the event itself. A must-listen for any business owner trying to balance visibility, ROI, and event fatigue.