Founder Seo Yun Yang on Finding Agency in Life & Motherhood

In their very first interview episode, Sara & Vee are joined by a person who “just gets it” – and not only because she’s an Aquarius! Seo Yun Yang, aka Sy, is an entrepreneur, original thinker and all around badass. She is the Founder & President of SY Agency, a strategy & branding agency for professional services firms and thought leaders. She previously built an omnichannel experiential brand (Nook, now The Wonder) and a family-centric retail brand (koko’s nest). Before moving into startup land, Sy spent 6 years studying and working in law (McGill, Columbia, Supreme Court of Canada, nbd) after graduating from Harvard (also nbd). *AND she is the lucky mother to FOUR even luckier kids! *In their conversation, Sy shares how she pivoted from law when she realized the system wasn’t built for her, her fight to redefine success on her own terms (and timeline), how her mom influenced her vision for motherhood, and her belief that we all want and deserve agency over our lives – particularly as mothers. Listen & enjoy the wisdom of Sy!*The Mothers is a production of Backline Media.