Franchise Radio Show 154 "The Importance of Differentiation" with Stan Phelps

Stan Phelps is a TEDx speaker, Forbes contributor, IBM futurist and Certified Speaking Professional that focuses on the future of customer experience. Throughout his career, Stan held many marketing leadership roles with Adidas, International Management Group, the PGA of America and Synergy. He’s the best-selling author of the Goldfish Series of books. They all focus on the little ways to drive differentiation, increase loyalty, and promote positive word of mouth. He has spoken at over 600 events in 19 countries. Stan holds a JD/MBA from Villanova University and a Certificate in Achieving Breakthrough Service from Harvard Business School. To learn more or to speak to Stan go to STAN PHELPS SPEAKS or you can contact me at [email protected] or 61 417 211 366.