Franchising in Action with IFA's Steve Caldeira

This week on Franchise Today, Paul Segreto welcomes as his guest, International Franchise Association President & CEO, Steve Caldeira. Paul and Steve discuss the recently completed IFA Annual Convention in Orlando, Florida. In addition, the economy and franchising commands attention as the discussion turns to franchisor access to credit and the upcoming Small Business Lending Summit. Also, with a focus on attracting transitioning military personnel into franchising under the IFA VetFranProgram, and with special events and exhibits at the convention specific to this effort. Paul and Steve discuss some of the particulars of the IFA's veterans initiative. About Franchise Today Franchise Today is hosted by Paul Segreto, President and CEO at franchisEssentials, and co-produced by well-known franchise veteran, Joe Caruso. Their unique perspective and extensive industry experience provides the foundation for relevant discussions about franchising and franchise best practices.