Frasers Eyes Full Control of Hugo Boss | London News episode artwork

EPISODE · Aug 18, 2026 · 1 MIN

Frasers Eyes Full Control of Hugo Boss | London News

from London News Today | 2 Min News | The Daily News Now!

Mike Ashley’s Frasers Group just clinched a 48% stake in luxury fashion house Hugo Boss, edging closer to full control after earlier being rebuffed with a $2 billion bid. By buying shares from accepting shareholders, Frasers now holds the largest ownership and is poised to steer Hugo Boss’s future — especially as the brand grapples with declining women’s wear sales and sluggish demand in China. This move follows last week’s acquisition of Harvey Nichols, further cementing Ashley’s aggressive expansion into premium retail. With stakes in Mulberry and Flannels, and a portfolio already including Sports Direct and Evans Cycles, Ashley’s empire continues its meteoric rise from a single sports store in 1982 to a global luxury powerhouse. Listen in comfort:Get a discount on a Soli Pillow: http://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/b1f95b88d795873f

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Frasers Eyes Full Control of Hugo Boss | London News

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