Free Water.io: Rethinking Retail Through Conscious Capitalism w/ Josh Cliffords #41

Hold on, because this episode may shift your view of the future of business. I have the pleasure of talking with Josh Cliffords, the founder and CEO of free water.io. We discuss how Josh's company is revolutionizing the market by offering spring water packaged in aluminum bottles and paper cartons for free. This is made possible by turning the packaging into ad space. In addition, every product donates a minimum of 10 cents to charity for the development of clean water projects. The conversation also covers his vision to eventually extend this model to other products like food and create free supermarkets in the future. He also shares the potential of improving advertising on analog mediums, like food and beverage containers, and shares how looking at advertising and donations differently can make things more sustainable in the long run. | Connect with Josh | https://www.freewater.io/ | Connect with Joe | Sign up for coaching and classes here:  https://beacons.ai/garnation Join my community to gain access to ascension-related articles, channeled information, monthly Q&A sessions, and more at https://joegarner.substack.com/ https://www.instagram.com/garnation/ https://www.youtube.com/channel/UCzzxXIK5MP1pceiX-9QjxGA 00:45 Introduction and Guest Presentation 01:27 Josh Clifford's Journey and Free Water Project 02:28 Challenges and Realities of Water Projects 03:25 Future Plans and Expansion of Free Products 06:21 Origins and Motivation Behind freewater.io 10:58 The Business Model and Future of Free Supermarkets 12:46 The Impact and Future of Advertising on Beverages 21:29 The Impact of Social Consciousness on Profitability 21:46 Predicting Changes in Product Design for Better Marketing 22:41 The Future of Retail and Delivery Efficiency 23:40 The Paradox of Free Products and Advertising 23:44 The Profitability of Free Services and Products 24:15 The Future of Free Products and Services 25:48 The Impact of Automation on the Food Industry 26:16 The Potential of Advertising and Profit in the Free Model 26:55 The Future of Waste Management in the Free Model 28:27 The Potential Impact of the Free Model on Society 35:50 The Role of Quality and Brand Name in the Free Model 39:04 The Future of Various Industries in the Free Model 39:54 Closing Remarks and Contact Information