Freight Friends: Tech Mergers, Logistics SEO, and Market Shifts

Mergers and acquisitions are reshaping the logistics tech landscape. In this episode of Freight Friends, Blythe and Grace Sharkey unpack what recent deals mean for the industry, how SEO strategies are shifting under AI pressure, and what freight markets could look like in the coming months. They also explore the ripple effects for carriers, shippers, and the tech companies caught in the middle. Key takeaways: Tech consolidation is reshaping how freight companies compete and collaborate. SEO strategies in logistics are changing fast with AI and shifting consumer behavior. Carriers and shippers are feeling the pressure of an uncertain second half of 2025. Market moves today will set the tone for 2026 freight demand and technology adoption.LINKS:Grace’s LinktreeFreightGames.io"Flexport Tycoon"LinkedIn post on Instagram SEOCloudflare fighting against the LLM botsWATCH THE FULL EPISODE HERE -----------------------------------------THANK YOU TO OUR SPONSORS!SPI Logistics has been a Day 1 supporter of this podcast which is why we're proud to promote them in every episode. During that time, we've gotten to know the team and their agents to confidently say they are the best home for freight agents in North America for 40 years and counting. Listen to past episodes to hear why.CargoRex is the search engine for the logistics industry—connecting LSPs with the right tools, services, events, and creators to explore, discover, and evolve.Digital Dispatch maximizes and manages your #1 sales tool with a website that establishes trust and builds rock-solid relationships with your leads and customers.