Freight's digital shift | Brian Thompson of SMC³

LTL pricing and operations are evolving fast, and SMC3’s Brian Thompson is at the center of it. In this episode of Semi-Related, host Chris Torrence and Brian break down two of the biggest shifts happening in the industry right now: the NMFTA’s proposed classification changes and the push for standardized APIs.They discuss how the NMFTA Digital Standard Development Council is working to modernize data exchange, the impact of new freight classification changes, and how SMC³ is helping carriers, shippers, and 3PLs adopt digital-first solutions.If you’re in the freight industry, this is a must-listen for understanding how better data sharing and automation are shaping the future of LTL.