Friday Field Notes: Make the Call

A few patterns keep showing up in conversations with leaders and business owners: 1- The list everyone's avoiding A lot of people updated their holiday card list… …and realized there are a lot of people they haven't spoken to in months (or years). Action: -Make a master list of everyone you haven't connected with in the last 3, 6, 12, or 24 months — Pick up the phone and call them in January. 2- Planning is happening. Execution is pausing. January is already here. Waiting for the "right time" to ask for meetings or business slows momentum. Plan — yes. But leadership shows up in execution. 3- Social media is a multiplier, not a nice-to-have Your clients are on these platforms. If you're posting occasionally, generically, or waiting to be perfect — you're being forgotten. Be consistent. Be visible. Be you. Comment. Engage. Share perspective. Top of mind wins. 4- Don't run from AI — run toward it You don't need hours a day. Start with 1–5 minutes daily learning how to use it to think, write, and lead better.