From 15 Years of Failure to £100K Launches | His Secret Strategy episode artwork

EPISODE · Apr 20, 2026 · 49 MIN

From 15 Years of Failure to £100K Launches | His Secret Strategy

from Don't Work Harder

Matt Hall spent 15 years making every business mistake possible. His membership sat at the same level for 5 years and wouldn't budge. Then he finally did the ONE thing he had been resisting for years. Within 18 months, everything changed. 350 members. £100K launches. On track for 2026 to be his first 7-figure year 🚀Matt is a launch strategist and visibility expert with over 15 years in business. He runs Success School (a membership that went from 50 to 350 members in 7 months), hosts the Success School podcast, and works with a team of 30 people.He runs Business Mastery Live events and is heading into his first 7-figure year in 2026.In this conversation, Matt reveals:- The one thing he resisted for years that became the catalyst for going from stuck to £100K launches in 18 months 📈- Why his membership sat at 50 members for 5 years and what changed to jump to 350 in 7 months- How he converts at 12% on every launch when industry standard is 1-8%- The biggest mistake people make with launch experiences that kills conversions ❌- His framework for creating offers people can't say no to- How he felt completely burnt out and was struggling even though he had 32-36 one-to-one clients per month and his business looked really successful - The courage it took to let go of lucrative one-to-one income to scale- Why ""do less better"" and ""simplicity scales, complexity fails"" are his mantras for the membershipThis is a masterclass in persistence and patience. Matt breaks down exactly what it took to go from 15 years of struggling to consistent £100K launches, the specific launch blueprint that converts at 12%, and why the best thing you can do for confidence is simply never quit. Whether you're stuck at a revenue ceiling, running a membership that won't grow, or burnt out from one-to-one work, this conversation shows what becomes possible when you finally do the thing you've been resisting 👀--------This episode is brought to you by our Sponsors:Vidonary – the video tool making business videos simple and confident. Plan, record and publish with ease. Find out more and sign up here: https://vidonary.com/------Matt's links: Instagram: https://www.instagram.com/matthallofficial/ Free 60 minutes masterclass on Matt's visibility framework "S.P.O.T.L.I.G.H.T.S" - https://www.successschoolgroup.co.uk/get-visible-masterclass ------Steal our Sales Call Success Template and convert more of the right people on calls and get more ‘YESES’ than ever before without feeling salesyAccess our FREE Sales Call Success Template, to help double your conversation rate call, forevermore.https://atomic.site/sales-script/------#DontWorkHarder #BusinessGrowth #SalesandMarketing

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From 15 Years of Failure to £100K Launches | His Secret Strategy

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This episode is 49 minutes long.

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This episode was published on April 20, 2026.

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Matt Hall spent 15 years making every business mistake possible. His membership sat at the same level for 5 years and wouldn't budge. Then he finally did the ONE thing he had been resisting for years. Within 18 months, everything changed. 350...

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