From Athlete to Commissioner of Women’s National Basketball League: Keonna Farmer’s Global Vision

Rob sits down with Keonna Farmer to discuss her incredible journey from collegiate basketball player to sports executive and commissioner of the Women’s National Basketball League Global division.Keonna opens up about her experiences playing at Auburn University, University of Alabama at Birmingham & University of North Florida, overcoming adversity, navigating leadership in male-dominated spaces, and building pathways for women athletes around the world.The conversation dives deep into:• Growing women’s basketball globally• NIL opportunities and athlete branding• Leadership, mentorship, and sports management• Mental health and life after sports• Women in sports leadership challenges• Creating opportunities beyond the court• The future of the WNBA and women’s sportsKeonna also shares her vision for providing athletes with “360 support” — helping women succeed professionally, financially, mentally, and personally both during and after their playing careers.If you’re passionate about women’s basketball, sports business, NIL, athlete advocacy, or leadership, this is an episode you don’t want to miss.🎧 Available now on Spotify, Apple Podcasts, and YouTube.📲 Follow Blog Access 1-on-1 for more exclusive sports interviews and conversations.