From Bacon to Bugspray - Brand building versus Marketing with Michelle Brintnall Chester and Travis Johansen on Better Brand Story Podcast - Part 1

Episode 1 of the Better Brand Story with Travis Johansen podcast, hosted by Travis Johansen, titled "From Bacon to Bugspray - Brand building versus Marketing with Michelle Brintnall Chester and Travis Johansen on Better Brand Story Podcast - Part 1" was published on January 19, 2023 and runs 29 minutes.

January 19, 2023 ·29m · Better Brand Story with Travis Johansen

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Summary

Check out the show notes at www.betterbrandstory.com How do you clarify your goals? Why is goal setting important to storytelling? How do you build a cult following? (example Caribou) Take me back to a moment where you had success with audience interaction? How can brands do audience interaction? Is it just giveaways?

Episode Description

Check out the show notes at www.betterbrandstory.com

How do you clarify your goals?
Why is goal setting important to storytelling?
How do you build a cult following? (example Caribou)
Take me back to a moment where you had success with audience interaction?
How can brands do audience interaction? Is it just giveaways?

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