From Beauty to The New U

Send us Fan MailProfessional makeup artist Marcus Geeter explains why true beauty is actually about building human connections. Learn how to combine confidence and artistry to improve your creative career.As part of our Artists, Icons, and Entrepreneurs Summer Series, we sit down with Marcus Jeter to challenge traditional beauty standards. He moves the conversation away from surface-level aesthetics, arguing that professional makeup techniques are really about fostering authentic communication. If you are an artist or creative professional, this discussion offers a fresh lens on how your work impacts client relationships.Marcus details his approach as an educator, showing how mastering your craft can boost personal confidence beyond the mirror. We break down why beauty industry professionals must prioritize interpersonal skills to stand out. By viewing your technical skills as tools for connection, you can shift your entire business strategy.Subscribe for weekly creative industry breakdowns, and tell us in the comments which professional skills you want us to cover next.www.lulubenavidez.com@lulubenavidez