From Big Data to Big Profits by Russell Walker

https://thebookvoice.com/podcasts/2/audible/17059 to listen full audiobooks. Title: From Big Data to Big Profits Author: Russell Walker Narrator: Asa Siegel Format: mp3 Length: 13 hrs and 1 min Release date: 01-23-24 Ratings: Not rated yet Genres: Data Science Publisher's Summary: In From Big Data to Big Profits, Russell Walker investigates the use of Big Data to stimulate innovations in operational effectiveness and business growth. Walker examines the nature of Big Data and how businesses can use it to create new monetization opportunities. Using case studies of Apple, Netflix, Google, LinkedIn, Zillow, Amazon, and other leaders in the use of Big Data, Walker explores how digital platforms such as mobile apps and social networks are changing the nature of customer interactions and the way Big Data is created and used by companies.