From Big Ideas to Big Growth: Inside Start Garden's Reimagined "The 100" (07-04-26)

What does it take to turn a great idea into a successful business?On this episode of iHeartRadio's West Michigan Weekend, host Phil Tower talks with Paul Moore, Co-Director of Start Garden, about the complete reimagining of The 100—West Michigan's longtime entrepreneurial competition that has helped launch hundreds of businesses over the past 13 years.This year's competition features more than $500,000  in funding opportunities, expanded investment partners, and a new approach that welcomes businesses at every stage of growth.The 100 is evolving far beyond a traditional pitch competition, as Paul explains how the revamped program works, why entrepreneurs now submit a simple 100-second video, and how the new "Sprint" model is designed to connect founders with the right resources to grow.Applications for The 100 are open through July 12.Learn more and apply at StartGarden.com