From Boots to Business: April Caldwell Shares Her Story

In this episode we feature April Caldwell. April is a 10-year U.S. Air Force veteran, an entrepreneur, and a passionate advocate for small business owners. She is the Co-founder and CEO of fayVen, a marketplace that connects mobile vendors with venues for curated pop-up events. Beyond leading her company, April actively supports the entrepreneurial ecosystem through her service on the boards of Action Zone, Warrior Rising, Military Creator Con, and Women in Tech and Entrepreneurship. She also serves as an adjunct professor at the State College of Florida, where she equips aspiring entrepreneurs with practical tools to turn their ideas into thriving ventures.April shares why failure in business isn’t just inevitable—it’s necessary. With each setback comes a lesson, and she drops countless gems and powerful reminders to keep pushing forward.