From Brand to Demand: Phesephony Naidoo of Concentrix | CMO Chats

Phesephony Naidoo, Marketing Director for ANZ at Concentrix, highlights brand, demand, and customer experience as marketing’s core pillars. She points to data as today’s biggest opportunity, urges clarity in value propositions, including knowing what not to do, and envisions a future where marketing earns its seat at the C-suite table. Her advice: stay curious and embrace diverse paths in the age of AI.🎧 Watch the ⁠⁠⁠full interview⁠⁠ ⁠⁠⁠⁠and subscribe for more conversations with today’s top marketing minds!#CMOChats #B2BMarketing #MarketingLeadership #AIinMarketing #FutureOfMarketing #CMORole