From Caregiver to CEO: How Latonia Boykins Built 5 Homes and a 53-Bed Assisted Living Facility

Isabelle sits down with TikTok favorite Latonia Boykins (75K followers and counting), owner of five residential assisted living homes and a 53-bed assisted living facility. Latonia opens up about growing up as a caregiver for her siblings, running from the industry before realizing it was her calling, and why her smaller RAL homes actually outperform her larger facility on a net basis.They dig into the real differences between RAL and ALF models, why "market saturation" is mostly noise, the case for buying existing homes instead of building from scratch, and how real estate appreciation means you win even if you eventually exit the business. Latonia also shares the biggest mistake she sees new operators make, and why she still calls herself a student of the program even with a 53-bed facility under her belt.If you've ever wondered whether your caregiving background is actually a business asset in disguise, this episode is for you.RESOURCES:👉 JOIN US ON SKOOL!: https://www.skool.com/ralacademy👉 FREE BOOTCAMP: https://youtube.ral101.com/bootcamp-free👉 FREE BOOK: Living Legacy by Isabelle Guarinohttps://youtube.ral101.com/livinglegacy👉 FREE RAL RESOURCES: https://youtube.ral101.com/get-started 👉 ISABELLE'S CALENDAR:Schedule a 1-on-1 Conversation with Isabelle or our teamhttps://youtube.ral101.com/call 👉 WEBSITE: https://youtube.ral101.com/website WANT TO ATTEND A TRAINING?👉 3 Day Fast Track:  https://youtube.ral101.com/3dft👉 Home Study Course: https://youtube.ral101.com/HSC 👩🏻 ABOUT ISABELLE GUARINO: Isabelle Guarino is the Chief Executive Officer of the Residential Assisted Living Academy, where she leads with vision and dedication to transforming the senior living industry. With a mission to empower individuals to create both financial independence and a meaningful legacy, Isabelle helps others build sustainable, impactful businesses in the residential assisted living space.As a thought leader and educator, Isabelle has trained countless individuals to succeed in the senior housing market, combining her strategic expertise with an approachable teaching style. Her work has not only revolutionized how people think about senior care but has also created opportunities for investors and caregivers to thrive.Then, if you'd like to have a one-on-one conversation with Isabelle or her team about your business and YouTube channel, visit her team's calendar at: https://youtube.ral101.com/call  #assistedlivingmarketing #healthcareinvesting #medicaidapplication #assistedlivingowner #howtostartassistedlivingbusiness #seniorplacingagencies #seniorlivingsales #assistedlivinginvesting #residentialassistedlivinginvesting #residentialassistedliving #multifamilyinvesting🎓 Ready to turn your passion into profit? Join Isabelle Guarino’s private Skool community to learn how to launch, run, and grow your own residential assisted living business. Get access to exclusive trainings, expert Q&As, and a like-minded community all in one place. Start learning today! → https://www.skool.com/ralacademy/about Subscribe Wherever You Enjoy Your PodcastsApple Podcasts: https://impct.live/applepodcastSpotify Podcasts: https://impct.live/spotifypodcastMore Listening Options: https://impct.live/alnetworkpodcast