From Classroom Idea to Business: Dylan’s Honest Journey of Learning and Overcoming Obstacles

This young entrepreneur from Wrexham is redefining activewear by building a community that goes beyond just clothing.Dylan Morris, founder of Mount Force, shares how a college project transformed into a budding brand committed to discipline, dedication, and real impact. Discover how he's leveraging athlete partnerships, social media strategies, and community events to challenge industry giants — all with limited resources but unlimited drive.In this episode, you'll learn how Mount Force's breathable, performance-enhancing gear is filling a critical gap in the activewear market — where many brands fall short on function and community. Dylan shares the tactical steps he's taking: from turning local successes into national recognition, to building a supportive online tribe, and navigating the toughest obstacles of startup life. We break down the importance of authentic athlete collaborations, the power of social media advertising, and why choosing quality over quantity is a game changer. Hosted on Acast. See acast.com/privacy for more information.