From Coca-Cola to KIPRUN: Launching a Running Brand the Hard Way

from Long Run Labs · host Jonathan Levitt

Would you trade 20 years at Coca-Cola and Amazon for the chance to democratize high-performance running gear? Meet Julien Vancauwenberghe, the Chief Marketing Officer behind KIPRUN, the most anticipated running brand launching in the USA this year. Jul...

Episode metadata supplied by the publisher feed · Published Feb 3, 2026

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From Coca-Cola to KIPRUN: Launching a Running Brand the Hard Way

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