From College Football to Global Markets

In this expansive and deeply reflective episode, **Scott Shellady—The Cow Guy—**shares the full arc of a life shaped by discipline, loss, creativity, and an unwavering commitment to growth. From playing college football at the University of Colorado under legendary coach Bill McCartney, to living and trading in London for 16 years, Scott looks back on the pivotal moments, mentors, and mindsets that defined his journey. Scott opens up about navigating profound personal challenges—divorce, the loss of loved ones, cancer, and reinvention after the trading floor went electronic—while still describing his life as deeply blessed. He explains why "choosing to be happy" isn't denial or positivity theater, but a practical, daily discipline rooted in accountability, self-critique, and perspective. The conversation explores Scott's personal philosophy of "winning the day," his habit of coaching himself through honest self-reflection, and how athletics taught him to own mistakes, handle criticism, and keep moving forward. He also shares how an early background in art and creativity shaped his unconventional approach to financial markets, media, and personal branding—including the iconic Cow Guy jacket that became part of his identity on television. Along the way, Scott honors the teachers and coaches who changed the trajectory of his life, recounts lessons learned from failure and success, and reflects on what it means to live fully in the present at 60 years old—with gratitude, confidence, and purpose. This episode blends life lessons, resilience, leadership, creativity, athletics, finance, and personal growth, offering listeners a candid and motivating look at how experience, discipline, and self-belief can carry you through every chapter of life.