From Commercial to Residential: How George Shafazand Built a Remodeling Powerhouse in San Jose

In this episode of the Digital Remodeler Podcast, host Carl Willis sits down with George Shafazand, owner of Elevated Edge Construction, to discuss his journey from commercial property management to becoming one of the most trusted residential remodelers in San Jose, California.George shares how he scaled his business through smart marketing, daily client communication, and strategic use of CRM systems like House Pro. He opens up about the hard lessons he’s learned with subcontractors, the power of referrals, and how to stand out in a saturated market of 2,700+ contractors.If you're a contractor or remodeling company owner looking for practical insights on business growth, client retention, and building a values-driven company culture — this episode is a goldmine.🔨 Topics Covered:Transitioning from commercial to residential remodelingWhy communication is the cornerstone of customer satisfactionThe CRM game changer: How House Pro streamlined his operationsSubcontractor red flags and how to build loyaltyThe marketing mistake most contractors make — and how to fix itDifferentiating in a sea of competitorsLeveraging Google reviews and visual content for trustBuilding repeat business and long-term client relationshipsHow George plans to scale with new home builder partnerships🧠 Real talk. Tactical advice. No fluff.🎧 Listen now and subscribe for more remodeling business growth insights.🔗 Links: 👉 Learn more about George's company: https://eecinc.usSend us Fan MailStop Driving. Start ClosingStop wasting time on tire kickers. Qualify and estimate remotely with AI-powered video technology. What if you could remotely qualify leads, create accurate estimates, and manage multiple projects—all without ever leaving your office?That's exactly what LiveSwitch does for remodeling contractors.Stop Driving. Start ClosingStop wasting time on tire kickers. Qualify and estimate remotely with AI-powered video technology. Stop Driving. Start ClosingStop wasting time on tire kickers. Qualify and estimate remotely with AI-powered video technology.Visit us online - remodelingmarketingteam.comConnect with us on Facebook - https://www.facebook.com/remodelmarketingSubscribe to our YouTube Channel - https://www.youtube.com/channel/UCnqpHHqgpvEs1wkfDMt95uA