From Consultant to Paid Community Builder - What You Need to Know First with John Espirian episode artwork

EPISODE · Nov 27, 2023 · 32 MIN

From Consultant to Paid Community Builder - What You Need to Know First with John Espirian

from Social Media for B2B Growth: LinkedIn Strategy for B2B Marketers

John Espirian is a relentlessly helpful® LinkedIn® nerd, trainer and consultant who created his own paid community - Espresso+. We delve into the process John followed to move from a predominantly consulting and training business to a community leader.  The key moments in this episode are: 00:00 Introduction and Welcome 00:13 Transition from Consulting to Community Building 00:50 Origin of Espresso+ 01:29 The Birth of Espresso+ Community 03:06 Challenges and Lessons Learned in Building a Paid Community 04:15 Managing Community Size and Growth 06:16 The Espresso+ Community: An Overview 07:19 The Ideal Member Profile for Espresso+ 10:38 Benefits of Leading a Community 16:06 The Future of LinkedIn and Community Perspectives 24:25 Uplift Live: A LinkedIn Focused Conference 29:06 Final Thoughts and Advice for Aspiring Community Builders Connect with John Espirian on LinkedIn - https://www.linkedin.com/in/johnespirian/ Get Tickets to Uplift Live 2024 here:  uplift-live.com ABOUT MICHELLE J RAYMONDMichelle J Raymond is an international LinkedIn B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn and let her know you are part of the community of podcast listeners.  Connect with Michelle J Raymond on LinkedIn - https://www.linkedin.com/in/michellejraymond/ B2B Growth Co offers LinkedIn Training for teams to build personal and business brands, as well as a LinkedIn Profile Recharge service for Founders/CEOs.  Book a free intro call to learn more  - https://calendly.com/michelle-j-raymond/book-an-intro-call-15mins Social Media for B2B Growth Podcast is a fully accessible podcast. Audio, Video, Transcript and guest details are available on our podcast website - https://socialmediaforb2bgrowthpodcast.com/ Subscribe to our YouTube Channel - https://www.youtube.com/@MichelleJRaymond www.b2bgrowthco.com #communitybuilding #linkedIn #b2bgrowth

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From Consultant to Paid Community Builder - What You Need to Know First with John Espirian

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This episode was published on November 27, 2023.

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