From Art Student to Creative Strategist | Casey Bird on Advertising, AI, Motherhood & Knowing Your Worth

Casey Bird didn't choose between art and psychology — she found a career that needed both.In this episode, Casey shares her journey from copywriting to creative and strategic leadership, and what she's learned along the way about craft, commercial awareness and building a reputation that actually sticks. We talk about navigating big agencies versus smaller creative environments, how to handle client feedback without losing your creative integrity, and what it really means to understand the business side of a creative role.We also get into the stuff nobody puts in the job description — AI and how to use it without it using you, salary negotiation, and the very real myth of women having it all while juggling motherhood and a demanding creative career.Sharp, honest and packed with practical advice — this one's for any creative who wants to go further without burning out getting there.⚡ What we cover: → How art and psychology combined to shape a career in advertising → The role of strategy in unlocking better creative work → Navigating big agencies, independent projects and corporate environments like Channel 4→ Using AI as a tool for creativity and productivity — not a replacement → Salary negotiation and understanding your commercial value → Balancing motherhood and career ambition honestly → Building standout portfolios and handling tricky briefs → Knowing when a company doesn't value you and what to do about it🎙 She's Lost Control — the podcast for ambitious creatives who are done playing small. 💌 Join #TheChaosClub → www.instagram.com/sheslostcontrolpodcast/