From Deficit to Asset: How Career Centers Can Serve Students in an Uncertain World (feat. Justin Lawhead)

What if "not knowing" wasn't a problem to fix—but exactly where students are supposed to be?In this episode, host Meredith Metsker sits down with Dr. Justin Lawhead, Assistant Vice President for Career Readiness and Postgraduate Student Success at the University of South Carolina, to talk about one of the most persistent challenges in career services: the deficit model. Justin is working to replace it with something better—an affirmation model that treats career uncertainty as normal, reframes exploration as the goal, and meets students where they actually are instead of where we think they should be.Justin shares how his team redesigned their University 101 presence, ran a user-centered design exercise that surfaced exactly who students trust for career guidance (hint: it's not the career center—yet), and introduced "exploration" ribbons at career fairs so employers can better support students who are still figuring it out. He also gets into the harder questions: how do you measure what actually matters in career services, how do you bring your staff along through a mindset shift, and how do you communicate real impact to senior leadership?If you're a career services leader thinking about how to build a culture of exploration on your campus—and make the case for it up the institutional ladder—this one's for you. Continue the conversation in the Career Everywhere Community! Join 2,000 other higher ed career services leaders today: careereverywhere.com/community