From Doing It All to Leading Leaders: Brad Solomon on Building a World-Class Team

In this episode of the HabitStack Podcast, host Scott Ward interviews Brad Solomon, co-founder of SC Digital. Brad shares what he's learning from rereading Perry Marshall's "80/20 Sales and Marketing" and "Cashvertising," plus his unexpected fascination with Howard Stern's interview techniques, specifically how preparation, storytelling, and compliments help break down barriers in conversations. The discussion explores Brad's evolution from believing he was the only one who could deliver quality work to building a team of leaders at SC Digital who not only match his abilities but exceed them. After a recent accident gave him fresh perspective, Brad has doubled down on what matters most: empowering his team, focusing on gratitude, and delivering speed with exceptional client care. They dive into Brad's transition from managing individual contributors to leading leaders, why he's shifting from one-on-one meetings to open office hours where the entire team can learn together, and his philosophy that the best part of leadership is taking ownership because when everything is your fault, you have the power to fix it. Brad explains why he hires people better than himself, gives them autonomy to make decisions, and creates an environment so good they don't want to leave.