From driving Lyft to making $200k/yr as a gym owner

John Franklin (https://twitter.com/johnisbuilding?lang=en) and Mateo Lopez talk to Giancarlo Regni (https://www.instagram.com/realgstrength/), the owner and CEO of G-Strength Philly (https://g-strength.com/). From broke gym owner to making $200k/yr, Giancarlo shares how a rideshare gig turned into a lead machine, and a referral program that boosted his monthly revenue by $10,000. P.S. If you like the show, then you'll love the Gym World newsletter. Every Friday, John Franklin breaks down the possibilities of making money in the fitness industry. Subscribe here (https://usekilo.com/gym-world/) so you don't miss out. Show Notes: (00:00) Introducing Giancarlo Regni (2:47) Getting paid to get leads (7:02) Moving from a bedroom to a facility (10:32) Growing the business (12:25) Opening the first location (16:30) Evolving his model (18:48) Packaging, pricing, and scaling (26:05) Hiring & staffing locations (30:12) Location economics and lessons learned (35:24) Marketing and sales strategies (38:57) Revenue per location (41:31) Why are small group training models profitable? (43:39) What's next for Giancarlo? (46:15) Advice for those who want to start a gym (47:49) The best referral campaign for gym owners (51:30) Using social media, reviews, and SEO (58:28) Where to go if you want to find Giancarlo