From Fired Twice to Founder: Lori Pfeiffer Murphy on Rebuilding Her Identity on Her Comeback

HER COMEBACK PODCAST with Host Michelle Thompson https://hercomebackpodcast.com/ From Fired Twice to Founder: Lori Pfeiffer Murphy on Rebuilding Her Identity Guest: Lori Pfeiffer Murphy — Author, Entrepreneur, Title Industry Leader & Co-Founder, Rising Tides Foundation This week Michelle sits down with SWFL entrepreneur Lori Pfeiffer Murphy for a candid conversation about identity, pride, and starting over more than once. Lori shares how being let go twice, first from a director-track role at Aveda and later during the COVID-19 shutdown, forced her to separate her sense of self from her job title and rebuild from the ground up. She talks about the mentors who shaped her, the grandfather whose words became the title of her book, and the mission behind Rising Tides Foundation's new project: converting an Airstream into a traveling salon to bring free haircuts, dignity, and hope to people going through hard seasons. The conversation closes with Lori's honest reflections on faith, forgiveness, and being available to anyone walking through their own uncertainty. Connect with Lori: • Facebook: Lori Pfeiffer Murphy • Instagram: @lpfeiffer1971 • Book: Today Is the First Day of the Rest of Your Life — available on Amazon Key Topics & Timestamps • [00:02:00] How all of Lori's roles connect back to one purpose: serving others • [00:04:00] Getting let go from her director-track path at Aveda after her pride got in the way • [00:05:00] A second job loss during COVID-19 and the identity crisis that followed • [00:07:00] The pivot into real estate, title, and becoming a broker — choosing to determine her own income • [00:10:00] Her "why" — raising three children as a single mom and modeling that you don't stay in failure • [00:13:00] First steps for anyone in the middle of uncertainty — prayer, quiet, and gratitude • [00:15:00] Rediscovering herself through solo walks, journaling, and doing things alone • [00:17:00] Using business — title work and real estate — as a platform to serve, not just earn • [00:19:00] The Daymaker story and why compassion matters even when you don't know what someone is carrying • [00:21:00] The mentors who shaped her — her friend Julie at Aveda and her brother's honest feedback • [00:24:00] The moment she stopped chasing a title and started defining success on her own terms • [00:25:00] Rising Tides Foundation — its mission, past fundraisers, and the new Airstream traveling salon project Resources & Links Mentioned • Lori's book: Today Is the First Day of the Rest of Your Life (Amazon) • Michelle's book: Courageously You: Seven Simple Frameworks to Create the Life You Love — amazon.com/dp/B0H5717G3D • michellethompsoncoaching.com — book a call with Michelle Episode CTA Subscribe on YouTube, and if you're ready to start living your next chapter, head to michellethompsoncoaching.com to book a call with Michelle.