From Firefighter to over $12.1 Million in Annual Revenue – The Story of Fire Department Coffee (with Luke Schneider) Ep|98

In this inspiring episode of The Chief Exchange, host Alec Wons sits down with Luke Schneider, Founder and CEO of Fire Department Coffee, a Navy veteran and former firefighter-paramedic who turned his love for service — and for coffee — into one of America’s fastest-growing mission-driven brands. Luke shares how Fire Department Coffee began as a side hustle in a small strip mall and evolved into a national company found on shelves in over 2,000 Walmart stores. He opens up about taking the leap from public service to entrepreneurship, the importance of mentorship and faith, and why leadership is about surrounding yourself with great people — not chasing perfection. This is a story of grit, purpose, and brewing impact — one cup at a time.