From Generational Market Leadership to Industrial Innovation: How the West Shore Farmers Market and Pennsylvania’s Hemp Revival Reflect a Growing Sustainable Future

(00:00:00) Greg Katshir is part of the third generation of family leadership at the West Shore Farmers Market in Lemoyne, Pennsylvania. After the market’s founder, Ray Garver Sr., passed away in 1959, and later his son Ray Garver Jr. took over, the family tradition continued when Tracy (Garver) Katshir joined the business in 1990. Today, the Market is managed jointly by Tracy and her husband, Greg Katshir. (00:23:06) Pennsylvania has been actively rebuilding its industrial hemp sector—especially fiber hemp—thanks to strong agricultural roots, state support, and increasing demand for sustainable materials.Support WITF: https://www.witf.org/support/give-now/See omnystudio.com/listener for privacy information.