EPISODE · Jul 9, 2026 · 15 MIN
From Hospice Flyers to Referrals | Will de Michaelis (PartingPro) #71
from The Direct Cremation Podcast · host Tyler Yamasaki
Whether you use funeral home software, a cremation website, or the best funeral home software available, your marketing works best when it helps people solve real problems. This episode explains exactly how to create educational materials that hospice staff will actually keep, share, and remember. 💡 Timestamps (00:00:00) Intro (00:01:36) Hospice Flyers That Make An Impact (00:02:00) Questions To Ask Yourself When Creating Flyers (00:05:24) Flyers That Hospice Workers Love (00:07:19) How To Make The Flyers? (00:08:56) How to Use AI to Make Your Flyers For Innovative Funeral Directors Blazing a Trail. A podcast for funeral home owners where we talk about trends & opportunities we see in the funeral home industry. We bring on death care professionals and cremation experts to share what they know. Click here to subscribe: https://bit.ly/3PxOqMO Find us at https://directcremation.com Spotify: http://bit.ly/3yDEwj7 Apple Podcasts: http://bit.ly/3lj2soT Want to start a cremation brand yourself? Learn how the some of the biggest cremation brands do it at https://www.partingpro.com Learn the playbook responsible for growing my family business to over 4500 calls a year without digital marketing: https://wdgroupconsulting.com
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What this episode covers
In this episode of the Direct Cremation Podcast, our host, Will de Michelis shares a refreshingly simple approach that helped his family's funeral home stand out and grow sustainably. Instead of selling services, they focused on educating hospice teams. That mindset changed everything and made them the go-to hospice resource in their market.
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From Hospice Flyers to Referrals | Will de Michaelis (PartingPro) #71
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