From Layoff to $500K in Year One: Building a Marketing Agency the Right Way with Kelly Schuknect

If you're thinking about leaving your W-2 job but don't know where to start, this episode is your roadmap. Lindsay sits down with Kelly Schuckneckt, founder of Two Mile High Marketing, to unpack exactly how she went from corporate layoff to building a half-million dollar agency in just one year—and how you can do the same by packaging your skills the right way.Kelly's story starts like so many others: she had a dream of starting her own business, but kept putting it off. For two years, she had a business name, a website, and a vision—but no action. Then came the meeting with HR. Her role was eliminated. And instead of panicking, she made a decision: it was time to bet on herself.Here's what makes Kelly's story so powerful: she didn't have a huge following, a massive email list, or even a perfect business plan. What she DID have was clarity on her "Authority X Factor"—the unique combination of skills and experience that made her irreplaceable. She packaged what she'd done for her former boss (ghostwriting, speaking engagements, podcast bookings, thought leadership positioning) into a clear, high-ticket offer. Within a week, she had her first client. Within months, she had a team.In this episode, you'll learn:Why niching down by offering (not industry) is the key to standing out in a crowded marketHow Kelly turned one case study into a scalable service businessThe mindset shift from "I'm just worth $50/hour" to "I can sell $25K packages"Why she chose to build an agency instead of staying a solopreneur—and how fast she scaledThe exact conversations and communities that landed her first clients (hint: it wasn't cold outreach)If you've been laid off, furloughed, or just dreaming of ditching your W-2 for a work-from-home lifestyle, Kelly's story proves it's not only possible—it's the fastest path to freedom when you package your expertise the right way.Connect with Kelly: twomilehighmarketing.com | Take the Thought Leadership Scorecard | LinkedIn: Kelly SchucknecktJoin the free Facebook Community! Connect, Learn, Grow, Build https://www.facebook.com/groups/freedomentrepreneurcommunityBiz in a Box CRM is the ultimate all-in-one solution designed to simplify and scale your business. Imagine managing every aspect of your operations — from smart contact segmentation and automated follow-ups to call and text functionality, calendar booking, funnels, websites, and even social media scheduling — all from one intuitive platform. No more juggling multiple tools or paying for endless subscriptions. With built-in AI employee support, Biz in a Box CRM doesn’t just organize your business, it actively helps you run it. It’s like having a full-time team behind the scenes, so you can focus on growth, impact, and freedom.Book your demo: https://bizinaboxsolutions.com/crm